Samuel Gee
Senior Digital Designer
8+ years experience
8+ years experience
Senior Digital Designer creating clear, scalable digital products in complex environments.
Experienced delivering platforms at national scale across healthcare, e-commerce, and consumer products, improving usability, accessibility, and delivery speed. Combines UX thinking with strong visual and interaction design to deliver consistent, high-quality experiences.
Experience
Experience
Senior Digital Designer
Merck Sharp & Dohme (MSD)
2022 - present
Design digital platforms and communication systems supporting global vaccine and public health initiatives, translating complex medical information into clear, accessible visual and interactive experiences. Focus on creating scalable layouts, patterns, and templates that improve consistency and rollout speed across markets, while working within highly regulated environments. Collaborate with product, medical, regulatory, and commercial teams to deliver cohesive, user-centred solutions aligned with strategic and commercial goals.
Senior Digital Designer
Merck Sharp & Dohme (MSD)
2022 - present
Design digital platforms and communication systems supporting global vaccine and public health initiatives, translating complex medical information into clear, accessible visual and interactive experiences. Focus on creating scalable layouts, patterns, and templates that improve consistency and rollout speed across markets, while working within highly regulated environments. Collaborate with product, medical, regulatory, and commercial teams to deliver cohesive, user-centred solutions aligned with strategic and commercial goals.
Digital Designer
NIO Cocktails
2022
Designed account, rewards, and support hub experiences for an e-commerce platform, improving customer journeys and reducing friction across loyalty and support flows. Enhanced mobile usability across key touchpoints and delivered digital and motion assets supporting product launches, strengthening customer retention and engagement.
Digital Designer
NIO Cocktails
2022
Designed account, rewards, and support hub experiences for an e-commerce platform, improving customer journeys and reducing friction across loyalty and support flows. Enhanced mobile usability across key touchpoints and delivered digital and motion assets supporting product launches, strengthening customer retention and engagement.
Graphic Design Coordinator
sketch
2019 - 2022
Sole in-house designer across print and digital outputs for sketch’s restaurants and bars, creating guest-facing materials and cohesive brand experiences across physical and digital touchpoints. Supported campaigns, events, and seasonal activations within a high-volume hospitality environment.
Graphic Design Coordinator
sketch
2019 - 2022
Sole in-house designer across print and digital outputs for sketch’s restaurants and bars, creating guest-facing materials and cohesive brand experiences across physical and digital touchpoints. Supported campaigns, events, and seasonal activations within a high-volume hospitality environment.
Digital Graphic Designer
SLB (formerly Schlumberger)
2018 - 2019
Designed performance-led digital campaigns and event media for global audiences, producing animated creatives that achieved up to 8.6× above benchmark click-through rates, improving campaign visibility and engagement.
Digital Graphic Designer
SLB (formerly Schlumberger)
2018 - 2019
Designed performance-led digital campaigns and event media for global audiences, producing animated creatives that achieved up to 8.6× above benchmark click-through rates, improving campaign visibility and engagement.
What I do
What I do
1. Product & UX Design
End-to-end product design for complex digital systems — from discovery and research through flows, prototyping, and high-fidelity UI.
2. Design Systems
Creating and maintaining scalable UI systems that support consistency, accessibility, and fast delivery across teams and products.
3. Digital Platforms & Tools
Designing responsive, compliant, content-heavy platforms across healthcare, public sector and e-commerce.
4. Visual & Communication Design
Translating complex information into clear, effective visual communication across digital, print and campaigns.
1. Product & UX Design
End-to-end product design for complex digital systems — from discovery and research through flows, prototyping, and high-fidelity UI.
1. Product & UX Design
End-to-end product design for complex digital systems — from discovery and research through flows, prototyping, and high-fidelity UI.
2. Design Systems
Creating and maintaining scalable UI systems that support consistency, accessibility, and fast delivery across teams and products.
2. Design Systems
Creating and maintaining scalable UI systems that support consistency, accessibility, and fast delivery across teams and products.
3. Digital Platforms & Tools
Designing responsive, compliant, content-heavy platforms across healthcare, public sector and e-commerce.
3. Digital Platforms & Tools
Designing responsive, compliant, content-heavy platforms across healthcare, public sector and e-commerce.
4. Visual & Communication Design
Translating complex information into clear, effective visual communication across digital, print and campaigns.
4. Visual & Communication Design
Translating complex information into clear, effective visual communication across digital, print and campaigns.
Software Stack
Software Stack
Figma
Product & UX design, prototyping, design systems
Adobe Creative Suite
(Photoshop, Illustrator, InDesign, AE, Premiere Pro)
Adobe Creative Suite
(Photoshop, Illustrator, InDesign, AE, Premiere Pro)
HTML / CSS
Basic front-end understanding
HTML / CSS
Basic front-end understanding
Blender
3D design, visual concepts
AI Tools
(ChatGPT, Firefly, Midjourney, Runway)
SolidWorks
Product & industrial 3D modelling
SolidWorks
Product & industrial 3D modelling
Framer
No-code web design.
